Amelied · Newsroom
Melbourne Cup vs Oaks Day: How the Dress Codes Differ
Ask a racegoer to name Australia's two most anticipated race days and the answer rarely wavers: Melbourne Cup and Oaks Day. But ask what to wear to each, and the answers suddenly get complicated.
October 22, 2026
Zimmerformal Sets Next-Quarter Line-Up for Its Online Styling Platform
Formalwear retailer expands its digital assortment, adding new colourways and silhouettes ahead of the season.
October 11, 2026
The Re-See: From Closed Industry Ritual to Open Content Machine
Once a private appointment for editors and buyers, the re-see has become fashion's newest stage for reaching the masses.
October 8, 2026
What Key Details to Check When Ordering a Custom Gown | ZimmerFormal Expert Guide
ZimmerFormal’s occasion wear experts outline the critical details shoppers must evaluate when purchasing a custom gown. From fabric swatch verification and precise body measurements to construction quality
September 26, 2026
Weddings Emerge As Top Trend Among Young Couples, ZimmerFormal Responds To Rising Demand For Travel-Friendly Custom Gowns
Modern brides and grooms, primarily Gen Z and young millennials, are stepping away from large, traditional church or hotel receptions, and choosing intimate ceremonies set against natural landscapes including coastal beaches
September 18, 2026
ZimmerFormal Shares the Principles of Choosing a Formal Dress for Every Occasion
Choosing a formal dress comes down to a few principles: match the dress code, go longer when unsure, and pick a silhouette and fabric that suit the venue. ZimmerFormal shares the rules its stylists use daily.
September 9, 2026
Zimmerformal Unveils New 2026 Homecoming & Prom Dress Collection for Students’ Iconic School Formal Moments
As the new school season approaches, students across Australia and North America are preparing for the most anticipated formal events of the year: homecoming dances, prom nights, graduation banquets, and school gala ceremonies.
August 10, 2026
Elegant Blue Evening Dresses for Every Australian Formal Occasion
Shop timeless blue evening dress styles for Australian weddings, corporate dinners and formal occasions. Explore elegant royal blue evening dress optionsJuly 24, 2026