BEED, Maharashtra, Oct. 30, 2026 -- Singers and songwriters from small towns in Maharashtra often have original songs ready but no clear way to get them released. AVA Music, a label platform based in Beed, has opened an online route built for exactly that gap, focused on original songs in Marathi and Hindi.

AVA Music is one of two brands under AVA Group by Sonwane Tech, which Siddharth Sonwane founded in Beed in 2023. He serves as Founder and CEO of AVA Music and of its sister brand, AVA Celebrity Management.

How the route works

The platform at https://ava-music.sites.tab.bot/ is open to new singers, producers, composers and lyricists. An artist creates an account and submits an original song through the site. Before anything is released, the AVA team checks each submission for originality and quality. Songs that pass the quality check are sent to streaming apps through a distribution partner.

The platform is also set up to give artists royalty statements, so that artists can follow how their released music performs from one place.

Why it matters for smaller towns

For many artists outside the big cities, the usual path to a release runs through contacts in Mumbai or Pune. AVA Music keeps the first steps online and in the artist's own language, so a singer in Beed or elsewhere in Marathwada can submit a song without first travelling for meetings. The quality check is meant to keep the catalogue limited to original work.

Part of a wider Beed platform

AVA Music works alongside AVA Celebrity Management (https://ava-celebrity.sites.tab.bot/), which covers talent and influencer management, events, productions, brand collaborations and music distribution. That platform runs online auditions and talent bookings, reviews talent profiles before they go live, and hosts an AVA Talent Show section.

AVA Group also runs an Official Partner Network that currently lists four Beed businesses, including videography and cinematography studios and an event management firm. Onboarding for new partner businesses in Beed is free until Diwali 2026.

Artists who want to release an original Marathi or Hindi song can create an account and submit their work at https://ava-music.sites.tab.bot/.

About AVA Group

AVA Group by Sonwane Tech was founded in 2023 in Beed, Maharashtra, by Siddharth Sonwane. It runs two brands: AVA Celebrity Management, a talent, events and productions platform, and AVA Music, an original Marathi and Hindi label platform for new artists. The group's tagline is "Building Stars. Creating Legacies."

Media Contact
AVA Group
Beed, Maharashtra, India
Email: [email protected]
Website: https://ava-celebrity.sites.tab.bot/