Understand Local SEO. Every child care owner needs to understand how to use Local SEO. This includes using a website, local directories, business profiles, back links, and citations to raise the businesses rankings in such giants as Google Place and Yahoo Local.
Local business SEO is the one strategy I always recommend to clients. Why? Because it works. Earlier this year the guy's over at marketing Sherpa conducted a survey with nearly 2000 business owners. Their most cost effective marketing strategy was search engine optimisation. The facts speak for themselves. So why would this particular strategy be the most effective. Here are three of the most compelling reasons.
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