This year, the award will be held as part of the anniversary WOW FEST, celebrating 15 years since its founding. The jury includes representatives from development companies, agencies, and specialists in promotion, branding, and customer experience.

"Today, people choose not just a property, but the story behind it. That's why it's particularly exciting to evaluate projects that succeed in building trust and speaking to their audience in a clear, relatable language," comments Alexandra Drobysheva, CEO of HINT.

Over its 15-year history, the WOW AWARDS has become one of the most prominent professional awards in the industry. Each year, it brings together projects that set new standards in promoting residential and commercial real estate, while also uniting business and communications professionals to exchange experience and expertise.