IndiaFirst, Kerala's digital news and OTT streaming platform, officially unveiled its brand identity at the AMMA Kudumba Sangamam 2026, held at the historic Town Hall grounds in Kochi. The landmark event, attended by Malayalam film industry legends Mammootty and Mohanlal, marked a defining milestone for the platform as it steps into a new era of digital media in Kerala.

The grand event was organized by the Association of Malayalam Movie Artists (AMMA) and drew thousands of attendees from across Kerala. IndiaFirst's brand launch at this high-profile gathering signals the platform's commitment to reaching the heartbeat of Kerala's entertainment and cultural landscape.

Speaking at the event, Aiswarya Mohan, Vice President of Events & Experiences at IndiaFirst, said: "We chose AMMA Kudumba Sangamam 2026 as the stage for our brand unveiling because it represents everything IndiaFirst stands for — community, culture, and the spirit of Kerala. We are excited to bring our digital platform closer to the people."

IndiaFirst is positioned as a comprehensive digital destination offering breaking news, in-depth reporting, and premium OTT content in Malayalam. The platform aims to serve the 35+ million Malayalam-speaking audience worldwide with reliable, fast, and culturally relevant content.

The brand launch at AMMA Kudumba Sangamam 2026 included a showcase of the platform's upcoming content lineup, live demonstrations, and interactions with key industry personalities. The event reinforced IndiaFirst's vision of becoming the go-to digital platform for Keralites everywhere.

About IndiaFirst:
IndiaFirst is a Kerala-based digital news and OTT streaming platform dedicated to serving the Malayalam-speaking community with high-quality news coverage and entertainment content. For more information, visit https://www.indiafirst.com

Media Contact:
Aiswarya Mohan
Vice President, Events & Experiences
IndiaFirst
Email: [email protected]
Phone: +91 62825 26804