LayerFive, the unified marketing intelligence platform, today announced the availability of its full product suite designed to help eCommerce brands, B2B SaaS companies, and marketing agencies maximize the value of their consumer data, attribute marketing spend accurately, and reduce the cost of complying with data privacy regulations like GDPR and CCPA.
In an industry where 40–60% of digital advertising spend is wasted and over 95% of site visitors leave without converting, LayerFive replaces fragmented stacks of analytics, attribution, identity resolution, CDP, and BI tools with a single, AI-native platform built for the agentic AI era.
A Unified Suite for the Modern Marketer
LayerFive's platform consists of four integrated products:
• LayerFive Axis — Unified marketing data and reporting. Connect every marketing and ad data source in minutes, build custom dashboards, and deliver insights to teams or clients without spreadsheets or BI overhead.
• LayerFive Signals — First-party attribution and identity resolution. Powered by the L5 Pixel, Signals delivers click-based and view-through attribution, halo-effect analysis, media mix modeling, and full-funnel customer journey insights.
• LayerFive Edge — Predictive audiences and native activation. AI-scored purchase propensity and product affinity audiences activated across Meta, Google, Klaviyo, and SMS — recognizing 2–5X more visitors than traditional tools.
• LayerFive Navigator — Agentic AI monitoring and workflow automation. An always-on AI layer that surfaces anomalies, recommends budget shifts, and connects to enterprise tools via MCP server.
Built-In Privacy Compliance
LayerFive's architecture treats privacy as a core capability, not an add-on. The platform delivers data governance, anonymization, masking, consent management, auditing, and on-request deletion — helping brands honor consumer choices and reduce the legal and operational cost of GDPR and CCPA compliance. LayerFive is ISO 27001 certified and SOC 2 Type 2 compliant.
Proven Customer Impact
Footwear brand Billy Footwear, a LayerFive customer, achieved 36% year-over-year revenue growth on just 7% additional ad spend by using LayerFive to identify which channels were truly driving conversions and reallocating budget accordingly.
Executive Commentary
"Marketing is fragmented, and AI is only as smart as the contextual, ID-resolved data feeding it," said Sushil Goel, CEO of LayerFive. "We built LayerFive to be the backbone for that data — so marketers can stop wrangling tools and start making faster, more profitable decisions while honoring every consumer's privacy choices."
Availability
LayerFive Axis, Signals, Edge, and Navigator are available today, with transparent revenue-tiered pricing starting at $49/month.
To book a demo, visit cal.com/layerfive/sync30.
About LayerFive
LayerFive is the unified marketing intelligence platform that helps brands and agencies consolidate marketing data, resolve customer identity, activate predictive audiences, and automate insights with agentic AI — all while staying privacy-compliant. Learn more at layerfive.com.
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