OneTouchPoint announced it has been included among vendors in The Partner Marketing Automation Platforms for B2B Landscape, Q3 2026, an overview of vendors serving the Partner Marketing Automation Platform (PMAP) market.
“Marketing execution has become significantly more complex as organizations balance centralized brand governance with localized execution across growing partner and distributed networks,” said Christine Kropp, President of Technology Solutions. “To us, being included in this market overview reflects the category we have been investing in. And it reinforces our commitment to helping enterprise organizations simplify how marketing gets executed.”
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Connected Brand Experience Strategy
For OneTouchPoint, the evolution of the PMAP market aligns with the company’s Connected Brand Experience™ strategy and its OTP One platform, which helps enterprise organizations govern brand standards, create content at scale, enable localized execution, connect marketing technologies, and measure performance through a connected operating model.
“We’ve long believed the biggest challenge isn’t creating more marketing — it’s executing it consistently across every location, partner, and channel,” said Casey Rush, Vice President of Marketing at OneTouchPoint. “As organizations continue investing in connected marketing operations, we’re focused on helping customers bridge strategy and execution through one integrated platform backed by production, fulfillment, and managed services.”
Read More: https://theabm.info/onetouchpoint-featured-in-b2b-marketing-automation-report