NEENAH, WI, May 2026

Garage Door Specialists of Wisconsin LLC, a family-owned garage door company serving Northeast Wisconsin since 2022, has officially rebranded as Garage Door Squad. The new name reflects the company's growth, expanded service offerings, and commitment to delivering the kind of reliable, team-driven service that Fox Valley homeowners and businesses have counted on.
The rebrand does not change anything about the people, the work, or the values behind the business. The same technicians, the same standards, and the same local accountability that built the company's reputation across Neenah, Appleton, Menasha, Kaukauna, Oshkosh, Green Bay, Fond du Lac, and the surrounding communities are fully intact. What changes is a name and a brand identity built to match where the company is headed.
"Garage Door Specialists of Neenah was the name we built this business under and we are proud of everything it represents. But as we have grown our team, expanded our services, and started serving more communities across Northeast Wisconsin, we needed a name that could grow with us. Garage Door Squad captures the team mentality that has always been at the core of how we operate. When you call us, you are not getting one guy with a truck. You are getting a squad that shows up prepared, does the job right, and stands behind the work."
Troy Smith, Owner, Garage Door Squad

What Stays the Same
Existing customers do not need to do anything. Phone numbers, service areas, warranties on previous work, and the team handling calls and service visits remain unchanged. The company's headquarters at 1060 Breezewood Lane, Suite 102 in Neenah remains the same. The 920-920-DOOR phone number remains the same. The only change is the name on the truck and the website address, which has moved to garagedoorsquadwi.com.

Garage Door Squad continues to install and service C.H.I. residential and commercial garage doors, LiftMaster openers, motorized garage screens, and Therma-Tru entry and service doors throughout its Northeast Wisconsin service area. The company serves homeowners and businesses across Outagamie, Winnebago, Calumet, Brown, Fond du Lac, Manitowoc, Sheboygan, Shawano, and Waupaca counties.
Looking Ahead

The rebrand accompanies a period of meaningful growth for the company, including the recently announced Therma-Tru certified partnership that expanded Garage Door Squad's offerings to include front entry doors, side doors, patio doors, and service doors. The company has also expanded its service area and continues to add technicians to meet growing demand across the Fox Valley and beyond.

We have been part of this community since 2022 and that is not changing. What is changing is that we are investing in the next chapter. Garage Door Squad is the name we are going to build the future under, and we are excited about what that looks like for our customers and our team."
Troy Smith, Owner, Garage Door Squad




About Garage Door Squad
Garage Door Squad, formerly Garage Door Specialists of Wisconsin LLC, is a family-owned garage door company based in Neenah, Wisconsin, serving homeowners and businesses throughout Northeast Wisconsin since 2022. Services include residential and commercial garage door installation, repair, spring replacement, opener service, motorized garage screens, and Therma-Tru door installation. Garage Door Squad is a certified installer of C.H.I. garage doors, LiftMaster openers, and Therma-Tru door systems. For more information visit garagedoorsquadwi.com or call 920-920-DOOR.



###

Contact:
Troy Smith, Owner
Garage Door Squad
1060 Breezewood Lane, Suite 102, Neenah, WI 54956
Phone: 920-920-DOOR (920-920-3667)
garagedoorsquadwi.com