A complete product record from one station
The system's core function is complete product data capture in a single cycle. A laser measurement system physically measures the product, and a digital scale weighs it. AI OCR reads barcodes, labels, and compliance data directly from the product or its packaging and structures them as metadata, ready to import into ERP, PIM, or marketplace channels. Photos, dimensions, and weight leave the station together - as one complete product record, with no manual data entry.
Until now, capturing basic product data required three separate stations: photography, measurement, and manual data entry. Alphashot XL G2 MDC runs all three stages in one cycle.
The system is built for footwear, consumer electronics, tools, cosmetics, automotive parts, and other products up to 60 × 40 × 70 cm (W × D × H) and up to 25 kg. Average time per product is a few minutes, with a throughput of up to 250 products per day.
Studio lighting built into an automated process
Alphashot XL G2 MDC delivers uncompromising image quality through intelligent 360° lighting around the product. The system is equipped with 170 individually controlled LED panels. AI Photo Assistant recognises the product type and sets the lighting configuration automatically, with no manual adjustment between products. Every product is photographed under repeatable, calibrated conditions - which translates into studio-grade image quality.
Measurement and weighing during the session
Two independent lasers measure the product's length, width, and height while the photo session runs. The motorized 75 cm turntable doubles as a scale and allows to position the product automatically.
AI as intelligent support for creating real content
Unlike typical AI tools that work on images after they are taken, Alphashot XL G2 MDC applies AI during the photo cycle itself - lighting is configured automatically before exposure. This keeps the images real and true to the product as photographed, rather than altered in uncontrolled ways. The AI OCR used for intelligent label scanning extracts and structures the specific information. The operator verifies data quality and reliability in real time.
"The market has always treated photography and product data capture as separate processes," said Tomasz Bochenek, CEO of Orbitvu. "Alphashot XL G2 MDC completes full product digitalisation in a few minutes, with one operator in one cycle. Nothing generated, nothing approximated."
Full specifications are available at https://orbitvu.com/products/alphashot-xl-g2/
About Orbitvu
Orbitvu is a product photography automation company. Its systems capture real products and automate the entire workflow from capture to publish - using AI where it matters. More than 10,000 companies in 50+ countries rely on Orbitvu.
Real products. Trusted content at scale.
www.orbitvu.com
Media contact: Anna Klis / Marketing Manager /
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