Dubai, UAE, September 2026: QComms has opened a new office in Shams Free Zone, Sharjah, expanding its UAE presence alongside its existing offices in Dubai and Abu Dhabi. The expansion brings the agency’s 40-strong team closer to businesses across Sharjah and the Northern Emirates, supported by team members with longstanding personal and professional ties to the emirate.

The expansion follows an increase in enquiries and client activity in Sharjah, creating a clear need for a permanent local presence. The office will enable closer collaboration with existing clients while giving the team greater access to the emirate’s wider business community and emerging opportunities.

Hospitality, wellness, family, and education are at the core of QComms’ work. The new office will strengthen support for clients across these sectors, alongside its wider lifestyle, corporate, and real estate portfolio, helping brands connect with local communities and reach broader audiences.

“Opening in Sharjah is a long-term commitment to an emirate whose ambitions we share,” said Elsa Roodt, Co-Founder at QComms. “We are closely aligned with the vision of His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah, and his commitment to culture, education and community. With hospitality, wellness, family and education at our core, we see a clear role for QComms in helping the brands and institutions shaping Sharjah’s future build their profiles, strengthen trust and reach wider audiences. Our longstanding ties to the emirate give us a strong foundation to contribute.”

The Sharjah office will offer QComms’ full suite of services, including PR, social media management, influencer marketing, content production, launch campaigns, brand strategy, digital communications, podcast production, and market research. Working as part of the wider regional network, the team will provide locally informed support backed by the expertise and capabilities of its teams in the UAE, Saudi Arabia, Jordan, Egypt, and United Kingdom.

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About QComms:
QComms is an award-winning PR and digital agency founded in 2010 by Elsa Roodt and Katie Harvey. Named among the top 10 agencies in the GCC, QComms has a 40-strong team across offices in Dubai, Abu Dhabi, Sharjah, Riyadh, Manchester, Jordan and Egypt. The agency provides PR, creative content, and social media services to a diverse portfolio of lifestyle and corporate clients across multiple sectors, developing innovative, data-driven strategies that help brands launch, grow, and achieve their communication goals.