(Nairobi / Mumbai, 10 February 2026) — Safari Seekers Africa, a renowned family-run Destination Management Company (DMC) with more than 40 years of on-ground expertise, has announced its strategic entry into the Indian travel market through a new partnership with SSR Reps, the representation arm of SSR Travel Solutions (SSRTS). Effective 1 October 2025, the collaboration is set to elevate Africa safari trips for Indian travelers by offering seamless access to East Africa’s most iconic wildlife experiences.

With a legacy spanning four decades, Safari Seekers Africa has earned its reputation by designing authentic, tailor-made journeys rooted in local knowledge, responsible tourism, and personalised service. From ultra-luxury lodges in Kenya’s most celebrated reserves to immersive adventure safaris off the beaten path, the company’s Africa safari trips are crafted to deliver meaningful encounters with nature, culture, and wildlife.

Under this partnership, SSR Reps will spearhead sales, marketing, and business development initiatives across India, strengthening trade relationships and increasing destination awareness. By combining Safari Seekers Africa’s operational excellence in East Africa with SSR Reps’ strong distribution network and market intelligence in India, the alliance aims to inspire a growing segment of Indian travellers seeking premium and experiential Africa safari trips.

Commenting on the partnership, Sapneal Rao, Founder & CEO of SSR Travel Solutions, said:

“We are thrilled to collaborate with Safari Seekers Africa, a brand that truly embodies the soul of Kenya. Their commitment to authenticity and innovation aligns seamlessly with our vision. Together, we look forward to introducing Indian travelers to transformative Africa safari trips that redefine luxury, adventure, and cultural depth.”

Shivangi Thakker, Co-Partner / Director of Safari Seekers Africa, added:

“India is an exciting and rapidly expanding source market for us. With SSR Reps’ strong foothold in the Indian travel trade and our passion for showcasing Kenya’s natural wonders, we are confident this partnership will unlock new opportunities. We look forward to welcoming Indian guests on unforgettable Africa safari trips that reflect our country’s diversity, warmth, and hospitality.”

About Safari Seekers Africa

Safari Seekers Africa is a leading Destination Management Company specializing in tailor-made luxury holidays and Africa safari trips across East Africa. With a proud 40-year heritage, the company is committed to responsible tourism, personalised service, and creating journeys that are as meaningful as they are memorable.

For more information, visit: https://safariseekersafrica.com/

Media Contact:
Safari Seekers Africa
Name: Jazeera Suwani
Contact: +254 707 969 268
Website: https://safariseekersafrica.com/