Sugar Kayne Radio is continuing to broaden its programming, with 'The Sunday Social' providing a platform for conversations that go beyond music and introduce listeners to people with knowledge and experience from a range of areas.
Presented by Richa Kay, the programme features a mix of pop, R&B, millennial classics, chart hits and EDM, alongside conversations with expert guests sharing advice and practical tips.

Matthew Kayne, founder of Sugar Kayne Radio, said:
“'The Sunday Social' is a great example of what I want Sugar Kayne Radio to be about. Richa brings great music together with conversations that give people the chance to hear different voices, experiences and ideas. I think that is important because radio should be about more than just playing songs. It should also be about connection, giving people a platform and making listeners feel part of something. Richa has created a show where people can come along, share what they know and have a genuine conversation with the audience, and that fits really well with the direction we want to take Sugar Kayne Radio.”

The programme has welcomed guests from outside the broadcasting and music industries, giving them an opportunity to discuss their work, experiences and areas of expertise with Sugar Kayne Radio's audience.
One example is florist Storm from Hip Poppy, who joined Richa Kay on Sugar Kayne Radio to talk about flowers, what to buy, what not to buy and some of the memorable requests she has received as a florist. The conversation also covered the practical side of buying flowers, including what lasts well, what is worth spending money on and what to avoid.

This type of guest conversation allows 'The Sunday Social' to take subjects from everyday life and explore them in a relaxed radio setting, while giving listeners information and perspectives they may find useful.
The approach also reflects the wider direction of Sugar Kayne Radio, where music remains central while programmes provide opportunities for different people and experiences to be heard.

With presenters bringing their own musical interests and backgrounds to the schedule, the station continues to develop a varied programme of music and conversation for its audience.
As Sugar Kayne Radio develops its presenter lineup and programming, 'The Sunday Social' is one example of how the station is creating content that combines entertainment with conversations beyond the music itself.

About Sugar Kayne Radio
Founded by Matthew Kayne, Sugar Kayne Radio is a 24-hour radio station featuring music, broadcasting and community-focused programming.
The station broadcasts on DAB across North East London, North East and South West Essex, and South Hertfordshire, while also reaching listeners online and through its dedicated app.
Its presenter-led schedule covers a range of musical styles and programme formats, with the station continuing to develop its content for listeners across its DAB coverage areas and online.