The SMS City, a WhatsApp-first messaging platform developed by Walltronix and founded by visionary entrepreneur Umair AR, has been nominated for Startup of the Year in the Central Asia edition of the Global Startup Awards. This international recognition highlights the platform’s unique ability to transform business communication across industries.

The SMS City is designed to help businesses of every size create faster, smarter, and more personal connections with their customers. Its core strength lies in WhatsApp automation, making it possible to confirm orders, send delivery updates, manage support, and recover abandoned checkouts in real time. By combining automation with live chat, the platform ensures businesses can scale without losing the human touch.

The nomination also underscores the platform’s growing ecosystem of integrations. Shopify merchants use The SMS City to streamline ecommerce communication, while WordPress and WooCommerce users leverage it for bookings, inquiries, and reminders. For advanced teams, the API and webhook options provide the flexibility to design custom workflows that fit specific business needs.

“Our vision with The SMS City is to remove barriers between businesses and their customers,” said Umair AR, Founder of The SMS City and CEO of Walltronix. “This nomination is an honor that validates our mission to make communication both simple and impactful.”

To learn more, visit: https://thesmscity.com