Pushpam, India’s purpose-driven spiritual lifestyle brand, proudly announced the launch of its much-anticipated Jainism Collection, commemorated by the gracious presence of Gujarat Deputy Chief Minister Shri Harshbhai Sanghavi at the Pushpam Gallery.

The physical launch became a significant milestone for the brand as Shri Sanghavi unveiled the collection and appreciated Pushpam’s innovative approach of preserving devotion through sustainability. His visit marked a moment of pride and encouragement for the team behind Pushpam and its parent initiative, NuoTerra Innovations Pvt. Ltd.

The Jainism Collection is a thoughtfully curated range of spiritual décor and devotional keepsakes crafted from flowers once offered in temples. By upcycling sacred temple flowers, Pushpam transforms devotional remnants into meaningful, eco-conscious lifestyle products that honour both faith and the environment.

The collection includes:

• Aastha Magnets featuring Bhagwan Mahavir, Parshwanath and sacred Jain symbols
• Navkar Mantra décor plates (18.5 cm and 25 cm variants)
• Mahavir Swami decorative plates
• Universal Jain symbol décor plates
• Decorative Swastik and Aum spiritual wall art
• Bhakti keychains and devotional keepsakes
• Prasad Mudrika framed art pieces
• A curated Swastika decor plate set
• Jain mantra-based artistic installations

Each piece blends traditional Indian art styles with refined contemporary aesthetics, making them suitable for homes, spiritual spaces, gifting, and collectors of sacred art. Designed in limited batches, the products reflect craftsmanship, symbolism, and sustainability.

Speaking about the occasion, representatives from Pushpam shared that the collection represents more than décor—it embodies devotion preserved through innovation. By diverting temple floral waste from landfills, the initiative contributes toward circular economy practices while retaining the spiritual essence of the offerings.

The visit by Shri Harshbhai Sanghavi underscored the importance of environmentally responsible entrepreneurship emerging from Gujarat. His appreciation of the initiative further strengthened Pushpam’s commitment to scaling sustainable spiritual products across India and beyond.

With the Jainism Collection now live on its official website, Pushpam continues its mission to merge art, faith, and environmental responsibility—transforming offerings of devotion into timeless creations.

For more information, visit: https://pushpam.co/collections/jainism