1. The DPF Crisis Costing UK Diesel Drivers Thousands — And the Fix Most Garages Are Missing"
Target publications: What Car?, Honest John, RAC Media, The AA Blog, Auto Trader editorial
Angle: Consumer advice piece with MET as the authoritative source. DPF failure is a massive pain point for diesel owners — this positions METClean technology as the industry-leading solution without reading like an ad.

2. "Somerset Firm Launches 'Best-in-Class' DPF Cleaning Machine Now Used Across the UK"
Target publications: Somerset County Gazette, Bristol Post, BusinessLive West of England, Insider Media
Angle: Local/regional business PR — easiest wins for dofollow links from high-authority regional outlets. Frames the METClean product launch as a local success story with national reach. Regional editors actively look for stories exactly like this.

3. "Is the UK's Emissions Testing System Actually Catching Dirty Vehicles? What Remapping Experts Say"
Target publications: Fleet News, BusinessCar, Commercial Fleet, Logistics Manager
Angle: Thought leadership / opinion piece. Puts MET's technical director or founder as a quoted expert on UK emissions compliance — especially relevant in the post-ULEZ landscape. Fleet and commercial publications will link back to the source.

4. "Why 1-in-3 Diesel Vans Are Running a Blocked DPF Right Now — Without the Driver Knowing"
Target publications: Van Trader, Parkers Vans, Business Van, Fleet News Van
Angle: Statistic-led awareness piece targeting the commercial/fleet market. Van operators are a key MET audience. This kind of "silent problem" article gets strong pickup because it has urgency and a clear call to action built in.